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Cutting through the Clutter of Couponing

On its face couponing would seem to be easy. It’s just a coupon, right? In reality fraud and a convoluted payment chain create complications. This white paper is a basic introduction to couponing for manufacturers.

Rebate Escheatment. What is it and why should I comply?

What happens to those rebate checks that do not get cashed? Whose money is that? How is the information tracked and reported? These pertinent questions should be considered when offering a rebate to your customers.

5 Questions To Ask Your eCommerce Fulfillment Provider

The ability to meet the demands of a growing eCommerce market is the key to survival. When it comes to order processing, inventory management, and fulfillment, there are five key questions to ask when seeking out a third-party fulfillment (3PF) partner.

Choosing the Right 3PF Partner

Today more and more companies are choosing to outsource their fulfillment to an experienced 3PF (third party fulfillment) provider. But with thousands of 3PF companies to choose from, how do you find the provider that is right for you and your brand?

Avoiding DRTV Continuity Pitfalls

Whether you’re a seasoned DRTV veteran or exploring your first campaign, this article will help guide you through the potential pitfalls surrounding direct response.

3 Easy Tips to Reduce your eCommerce Fulfillment Costs

How can large to mid-sized online retailers remain competitive while keeping costs in check? In this article, we offer three simple tips to help brands trim unnecessary expenses from their supply chain while keeping consumers happy and coming back for more.